What you should know about taking risks    
 

When risk is viewed as extreme

  • Most will try to avoid the situation
  • Some will take risks to be beyond average
  • Those that are well prepared see the risk as minimal
 
  When risk is viewed as moderate
  • more people will accept the risk if they can see a significant opportunity for success
 
  When risk is viewed as minimal
  • Most will make uninformed decisions, or go in unprepared
 
How will you react if the level of risk suddenly increases?    
  There is some basic psychology at work here. The human brain is very good at erasing bad memories and hanging on to the nice stuff instead.

Before they have picked their scabs and got their friends to sign their casts, their minds have already reverted back to " It'll never happen to me " mode.

- Mat Oxley, American Road Racing magazine, discussing the after affects of a bad crash

 
Risk and Technology    
  A. Safe - Buy because everyone else is buying (no one ever got fired for buying IBM).

B. Risk - Bleeding edge, you know what happens to pioneers, they end up face down in the mud with an arrow in their back (didn't a few actually strike gold and get rich?).

C. Results of indecision - Analysis Paralysis (the high cost of missed opportunities or obsolescence before deployment)

Which one of the statements do you feel is most accurately depicts risk, A, B or C?

 

 

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Copyright © 1996 McKinnon Information Systems Inc.
Last modified: December 30, 1997